Werbung und Marktkommunikation, Fachgruppe

AIG Newsletter 9 January 2023

Advertising Information Group-Newsletter

Lesedauer: 3 Minuten

13.03.2023

DIGITAL

Commission launches public consultation on methodology and procedures to calculate the supervisory fee under the Digital Services Act (DSA) 

The General Affairs Council met on 13 December to agree on the general approach in relation to the transparency and targeting of the political advertising regulation. A general approach was adopted, with most of EUMS pledging their support. Delegations noted that they would like to have the file completed prior to the 2024 European Parliament election.  

The regulation’s political importance was stressed throughout the Czech Presidency. The regulation itself forms a crucial part of the European Democracy Action Plan, and aims to combat disinformation, information manipulation, interference in elections and to maintain democratic integrity.  

It was also heard that the Council is proposing a more ambitious approach than the Commission’s original proposal. This approach relates to special categories of data, as well as the transparency requirements related to the processing of personal data.


POLITICAL ADVERTISING

The General Affairs Council discusses transparency and targeting of political advertising 

The Commission published a draft text on how to calculate the supervisory fee under the DSA last month, which it is inviting feedback on until 19 January.   

The DSA came into effect in November, setting an international benchmark for a regulatory approach to online intermediaries with obligations for service providers (expected to kick in from autumn 2023). To ensure the effective supervision and enforcement of the new rules, the Commission is empowered to levy a fee on providers under its supervision. 

The delegated regulation draft aims to provide legal certainty to the service providers in question. Opinions on the draft can be submitted here.


LEGISLATIVE PRIORITIES

Sweden prepares for its upcoming presidency of the Council 

The Swedish Presidency began on 1 January. The  Presidency Programme was published on 14 December, along with its calendar. The Presidency will focus on security, resilience, prosperity, democratic values and the rule of law.  

On the Russian war against Ukraine and its implications for the EU, the Presidency stressed the importance of continued support for Ukraine, with the aim to build a consensus towards a robust European security and defence policy. 

The Presidency will aim to boost resilience and competitiveness, strengthen efforts to drive economic growth, to preserve the single market and to promote free competition, private investment and successful digitalisation, whilst upholding the rule of law and fundamental rights.  

On digital policy, the Presidency programme includes a focus on the Chips Act, uniform rules on artificial intelligence within the internal market, steps to put a common digital ID system in place, the data act, cyber resilience and the interoperable Europe Act.

Commission, Council and Parliament adopt a joint declaration on EU legislative priorities for 2023 and 2024 

On 15 December, a joint declaration was signed by the Parliament, Council and Commission presidents. The declaration includes a list of 164 legislative priority legislative proposals that all three institutions would like to progress, prior to the 2024 European Parliament election. The list includes ongoing files and proposals that the Commission has yet to make.  

The joint declaration sets out the need for greater EU unity in standing up and responding to Russian aggression, whilst addressing the green and digital transitions that are underway. The declaration commits the three institutions to priorities incentives aimed at delivering on the European Green Deal and to achieve the digital transition.  

The joint declaration also aims to enhance the EU’s resilience, create an economy that works for EU citizens, make Europe stronger in the world, promote the European way of life and to protect democracy and European values. 


DATES FOR YOUR DIARY